Arivale [June 2018—Present]
Senior Product Designer
Partner with Product and Engineering to uncover insights and deliver new experiences that drive growth to prospects of Arivale. Own the design process to help define products from inception to production.
Sinclair Broadcast Group [Jan 2016—Present]
Senior UX Designer
Built competitive and effective user experiences. Worked closely with other disciplines and stakeholders to validate, design, test, and ship experiences that grew reach and engagement in Sinclair Broadcast’s array of products.
Key Releases
- Led the UX for a news mobile apps initiative to 80 properties on iOS and Android platforms. Year over year audience engagement has grown by over 110% from this new experience. The apps now generate 100M screen views per month.
- Partnered with product & engineering to translate concepts into features, define the product and prioritize the launch of the Tennis Channel App on Roku, FireTV, TvOS, iOS, Android and the web.
- Led the UX for the Comet Tv app on Roku and tvOS. The app was downloaded ~40,000 times the first month and generated a new revenue stream for Sinclair.
